Vectorfied
Will Clark - Art Director
Will Clark - Art Director
Jim Beam - The Call
A TV campaign for Jim Beam Australia. The idea was to put Jim Beam in the forefront of consumers' minds before heading out for a night on the town, so we invented the iconic "call".
DEVIL'S CUT - PRODUCT INNOVATION
Jim Beam Devil's Cut is bourbon extracted from the wood of barrels. We created a limited edition wooden bottle made from American Oak to serve it from. The label, along with the story of Devil's Cut was branded on the bottle.
Rexona - I Will Do:
Launch content featuring Adam Goodes
(AFL footballer & Australian of the Year) for a Rexona online goal setting platform.
Men's Health
Outdoor campaign for Men's Health.
EnergyAustralia
DM piece for EnergyAustralia customers (Shortlisted 2014 ADMA awards).
Tetley Tea
A press campaign introducing the Tetley's Tea Master and his range of teas including Assam, Ceylon and Kenyan.
Jim Beam Black
Outdoor campaign for Jim Beam Black.
ŠKODA
Interactive banners showcasing the features of the new ŠKODA Octavia.
Jim Beam Apple - TV
A global 15 sec TV spot for the Jim Beam Apple launch.
Virgin media - Social
#BecauseYouCan With VM Mobile you can do what you want, so why wouldn’t you? We celebrate the most awesome acts of pointless silliness delivered by our network, which every member of our audience can relate to and get involved with.
BWS
New positioning and integrated campaign for BWS pitch.
Men's Health
Print/outdoor campaign for Men's Health magazine.
Ricoh
Print trade press campaign.
Reachout
Print campaign for Reachout.com. An online youth service.
AWARD School
Various spec ideas.
5 senses poster set
A typography poster set. Each poster visually represents one of the 5 senses through the use of typography and words that relate to that sense.
code
A typography piece.
Macro photography book
A coffee table book about macro photography (photograhpy included in scope of work).
Letterheads
Famous musicians made with type.
Australia Post Re-brand
A college branding exercise.
Infographic poster
An infographic poster recording lane changes in a single journey.
I’m a curious Art Director who loves nurturing creative ideas to their full potential. While at The Works in Sydney, I worked on various campaigns that were awarded a Gold Global Effie, Silver and Bronze Popai’s, and a finalist at ADMA. The agencies I’ve loved working at the most are the ones that use solid ideas to make good creative work, and have fun making it. After all, this is a fun industry.
+44 7481 514115
willclark@vectorfied.com
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